Thursday, 12 June 2014

Past Paper

Past Paper

1)Explain two ways the extract fits the genre of lifestyle magazines. Use examples from the extract.
First of all this magazine fits the genre of lifestyle magazines because it uses a conventional mix of content. This mixture of content is all included on the front cover on the magazine in cover lines. Some are linked to fashion "easy elegant summer dressing", "loose, sexy hair" which advise or inform the reader of what could be the new style in the upcoming month or season. There's also content to do with summer "summer's here" is the quit obvious one which could include about fashion for summer or simple ideas for the hot weather "simple recipes and outdoor entertaining ideas". As well this magazine includes content on marriage " the marriage crime you don't even know you're doing", this could be advising wives of the misdoings that they are partaking in.
Another way this fits the genre of lifestyle magazines is because it uses a direct mode of address in various ways. This is used to make the magazine seem more informal and friendly with the reader. First of all on the main image direct address is used as Kylie Minogue has her eyes looking towards you(the reader). Also many personal pronouns such as "you", "your" these all make the reader feel more of a connection with the magazine.

2)Explain how each of the following is used in the extract to create effect:

  • Layout
  • Typography
  • Colour
  • Language   
  • Use examples from the extract.
I think that the cover of this magazine is asymetrical because there is a rough balance of cover lines on each side of the magazines cover. Also there is one darker item that is balanced my several lighter coloured cover lines. The magazine cover has a variety of different typography, serif and sans serif are both used. This variety of sans serif and serif shows that the magazine is sophisticated and elegant but at the same time shows its youth and modernerity. This makes the magazine more informal as it isnt all sophisticsted and elegant, therefore the sans serif font creates a good balance with serif font. The colours used on the front of this magazine are mainly pink and black. Pink is usually associated with female, this shows that straight away the magazine is aimed at females with large, bold, pink writing as the masthead. The colour black has many negative conotations but at the same time it can express confidence, this can show confidence in the opinions of what could be said in the magazine. This cover uses a few imperitives such as "what your friends really think of you" and "skin you'll be raring to bare". These are used to give orders to the audience, it  makes the sentence more alert as though it's aimed towards you.

3)



Sunday, 13 April 2014

Easter Homework - Magazine practice questions

1a) First of all you have used a variety of direct address, such as the use of personal pronouns like "your". This makes the reader/audience feel in touch with the magazine and as though the magazine is aimed towards them. This is used to grab the readers attention, therefore they are more likely to buy the magazin as they will want to know more about what they can do with the information provided in the article. Also on the front cover a celebrity has been used for the main image. This gives the audience that could be interested in this celebrity more purpose into why they would buy it. As well it may give the audience a idea of what the magazine is about. Using a celebrity is aspirational as they could be readers idol therefore they would want to read it.

2) I think this cover is symetrical because it has a clear layout. Down the bottom is states the genres involved in the magazine and on the right has a few cover lines. On the left it has its main cover line and above that has its title. This makes it clear for the audience to see what will be inside the magazine rather than it being muddled around in no order.

There is a variety of sans serif and serif font used. Such as the name of the magazine is serif font whereas the genres down the bottom are sans serif. I think they have used a mixture of sans serif and serif to balance. To balance that the magazine is elegant but also formal.

First of all in bold serif and sans serif font an imperitive is used, "your party dress code". This command is telling you what you must wear and informs you of what the latest fashion would be at the party. Also a variety of alliteration is used such as "points, prison" and "gift guide".

3) As one of the cover lines it advises you to wear "sexy low-key" dresses. To some this could be pressure to act and dress more sexualy promiscuous. Many women are criticized for wearing dresses like this therefore the magazine could be giving of a bad message by adding this as a cover line.  


Thursday, 3 April 2014

Back Cover Analysis

WIZ KHALIFA - ROLLING PAPERS
This has all the conventions of a back album cover including track names, number of tracks and running order of tracks. Also it uses a mixture of shades of the colour green.
The spine of the cover has the artists name and the name of the album, this also has 2 other shades of green.
The main image on the back is of his stage name in green smoke, this could be promoting the use of marijuana as Wiz Khalifa is well known for his marijuanna use.
The typography is block capitals and shows his manly hood, also it shows his bold nature.



Reggae Mood Board


Thursday, 13 March 2014

Magazine Cover


www: I have improved my photoshop skills.
www: Its a better way to understand the conventions of a magazine cover
www: Simpler way to remember the conventions and why they're used on covers.

ebi: 

Monday, 24 February 2014

Conventions of a magazine cover:
Direct Address- the main image attracts the audience as it is very sexual, this intrigues the reader to see more inside. The target market is men and publishing a picture the 'hottest girl on tv' will definitely attract men.
 "ohhhh my God!" is very chatty and informal, this relates to the reader as the magazine isn't too formal, By making it chatty it...
Advice/tips- "How to work smarter", "mans guide to love (&sex)".
Why?- these target the audience as if a man is looking for love, maybe even sex he will be intrigued by the cover line. Also if someone was looking to be higher in their job or get a pay-rise then "how to work smarter" will be interested.

Monday, 20 January 2014

Cover Lines

COVER LINES

1) Find out your perfect 1D boyfriend.

2) Get in shape for summer.

3) Quick and easy way to get the 'perfect' body.

4) Get your summer body.

5) How to get a boyfriend like Bieber. 

6) Get your body to look like Kim Kardashian. 

7) How to get a body all the boys want.

8) Work your way to a summer body. 

9) Get your summer body in 2 months.

10) Quick ways to get rid of your xmas pounds. 

Titles/Masthead
1) Summer Body

2) Fitness

3) Ladies world

3) Woman's world

4) Temple

5) Wonderland

6) Trend

7) Fashion, Fitness, Food

8) Secrets

9) Dietholic

10) FashMag

Monday, 13 January 2014

Balance



BALANCE
SYMMETRICAL MAGAZINE:
Little White Lies
If you split this image in half it would nearly be exactly symmetrical. Therefore this magazine cover is symmetrical. Also Little White Lies follows the same pattern throughout their covers. Each cover they have symmetrical images, this is their house style.


ASYMMETRICAL MAGAZINE:
MEG


ASYMMETRICAL BY COLOUR



ASYMMETRICAL BY VALUE




Friday, 10 January 2014

Typography 2



Typography







   2) I can see 16 different sized fonts on this cover.


   3) There are 3 different coloured fonts on this magazines front     page: black, white and bright pink. 


  4) i can spot 7 different cover lines e.g. how to eat, pay, rent, buy shoes and save 4400 a month.


  5) The font used for the title is sans serif as it has no fancy flicks on the letters. It is very bold so it stands out when on a shop shelf. 


 6) I think it links to the audience because firstly its in bright pink which is a feminine.


 7) ' Real women sizes 6-16 NAKED No retouching, just brave readers, nude and honest.' I think this is the main cover-line because it sits at the top of the left third therefore this is what someone will see when they look at the cover.


 8) Different colours like pink are used because it firstly catches the readers eye and that makes them read what is in this colour. 



 9) Different fonts are used to not bore the reader and make contents of the cover seem more attractive. Like the main cover line, this is bolder than other ones.


10) I would change some if the coverlines that are white to darker or brighter colours so they stand out more. White font you can barely see therefore it makes it harder for someone viewing the front to work out what the magazine is about. 

Sunday, 24 November 2013

How women are represeneted in music videos.
Kid Cudi vs Crookers - Day'n'Nite
In this video we can see the perspective of Kid Cudi working behind the till. His interpritation of all the women are very different to what they actually are. As a police offficer walks in he stops acting stupid but when he realises its a women he sees different. He imagines her with a lycra bra on dancing instead of in a fll police uniform. Also the normal cleaners or workers start of in their white outfits but he see's them as their buttons all un done and with their bras showing and extreme cleavage. Later in the video 2 women walk into the shop wearing dresses. He inteprits them as just wearing bras and knickers instead of a dress.From all of this we can see that he see's women in a different way to what they actually are. He see's them as wearing nothing and he is imaging what is beeing shown on the internet and elsewhere. By images ofwomen in this way being shown many men will imagine women in thi way.
 
Nicki Minaj - Stupid hoe
 
 
In this video the women are very sexually premiscuous. We see Nicki wearing high heels which show and short dresses. Many men like to see girls in these outfits so they are playing into their hands by wearing these outfits. Also we see Nicki dresses as a jaguar and the camera starts as a jaguar and then it fades into close up of nicki wearing a jaguar outfit. From this we can discover that women might be seen as animals to play with. Also while all of this is happening she is inside a big cage, this could mean many things. It could mean that she is inside a house and thats where women should stay and just cook and do house chores while men go out. Or it could mean that she is in a mans hand, this means that he can just go and get her when he wants. When he wants to do stuff with her he can just go and let her out and 'play with her.

Thursday, 17 October 2013

Representation '2'
 
 
Nowadays many hip hop artists will include certain women in their videos to attract men to watch it and for the male audience to enjoy the video more. Not only will they make sure they certainly have the right girl but they will need to ensure she can dance in the right sexual way and have certain assets like big ‘booty’ or large boobs.
‘In many rap videos women have no identity except as sexual playthings and "eye candy”’.-
 I definitely agree with this statement because many rap videos will express the fact that the women are all there for the rapper. The women are usually always flocking one man who is splashing his money or drinking expensive alcohol. Such as in Wiz Khalifa’s video ‘On my level’ he sits in a chair while drinking and smoking with women flocking him. The women are used to make the rapper look bigger and better as they make him seem like their god. Many videos will show the rappers having sex or kissing lots of different video girls. This is proven in 50 Cents video ‘Candy Shop’ where he is sexually touching and kissing a variety of different video girls. Usually though the women are just there for eye candy that will attract male attention, this is to make male or female viewers enjoy it better as they have good looking girls dancing on their screen.
‘These images do provide pleasures to some viewers. But the concern is that men may internalise the notion that women are nothing more than sexual objects waiting to be used’-
. I believe some of this statement is true as a fair amount of men will agree and see women as nothing more than sexual objects. A majority of viewers will only be watching it for the women whereas some for just the music. Watching many influencing rap videos such as Asap Rocky’s video ‘Goldie’ which is explicit and has nude scenes will definitely influence an older generation but more so a younger generation to view girls as sexual objects. ‘Waiting to be used’ is a good way to put it as many young boys watching will be ‘wanting to use’ these video girls which are purposefully trying to attract boys to the video by acting in a sexual manor.
‘These sorts of images are not unique to hip hop. Objectified female bodies are everywhere. They appear throughout our culture in films, advertisements, television programmes etc. However, within music videos, this is virtually the ONLY vision of women available.’-
Personally I think that hip hop videos have started this ‘trend’ of by attracting publicity to their videos by adding lots of video girls acting sexually. Then movies programmers etc. have realised this and started to make women act sexually and have BIG impacts on younger girls of this generation. What these girls are seeing on their computer screens and TV’s is making them act and dress in a way that is making them grow up a lot faster, and the clothe they wear make them look a lot more mature but liable to have comments and attention from men a lot older than them. I disagree with the last part of this statement though, ‘However, within music videos, this is virtually the ONLY vision of women available’ to make that statement correct I would add that in Hip hop or many genres of music videos this is the only vision of women we see. That statement refers to all kinds of music videos such as classical which is very unlikely to have women in bikinis dancing on tables in it.


Monday, 7 October 2013

Pink-Justin Bieber Presentation


WWW:
1) We added lots of detail into each of the questions we answered.
2) Our layout was clear so that it could be easily read by the audience.
3) We presented it well and it was clear how we each spoke in turn.


EBI:
1) We made it into a video and added sound such as the 2 songs.
2) We had the video playing in the corner of the pay while the presentation was being played.
3) It was more interactive so that the audience could join in.

Wednesday, 2 October 2013

Rap Representation
 
 
 
Personally I agree with the three statements as many famous rappers are all the same and videos all have lots of similarity. In many videos you see them flashing money and dancing with half naked women, one statement expresses that a real man will have control over lots of women and you will always dominate them. Rappers and hip hop artists such as Jay Z and 50 Cent use these stereotypes in their videos, 50 Cent’s video ‘Candy Shop’ shows him being flocked by many women who are worshipping him, also he is the only male in the whole video and this shows he is dominant.
Throughout many hip hop videos you will see hip hop artists wearing expensive clothes and with accessories such as chains and watches. This is a show of wealth and that they have lots of money which is stated in the statement. In 50 cents ‘Candy Shop’ it shows him sitting on the bonnet of an expensive fast, red car wearing a big chain this makes 50 cent look very rich and highly powerful which will attract girls to him. It then zooms into his trainers, they say G Unit on and that’s the name of his group, by wearing these it shows he has lots of money to create his own brand of shoes and that he is powerful.  Jay Z’s ‘Pimpin It’ starts with a huge yacht sailing across the ocean this shows he has plenty of money, it then shows Jay Z on the yacht with plenty of women scattered around the whole boat. Jay Z is sitting down smoking a big Cuban cigar, when I see somebody smoking a Cuban cigar I assume they have lots of money and people look up to them as being powerful. More recently hip hop videos have the artist wasting expensive alcohol around and this is also done in Pimping It this shows they have money to waste.
Many of the lyrics refer to other meaning such as in Candy Shop he calls it a candy shop but in reality the ‘candy’ are the women. He later says he is ‘the love doctor’ this shows he is dominant over the women and they all come to see him with their problems and he can sort them out.
So personally I agree with these statements as this is what I see hip hop as. But at the end of 50 Cent’s ‘Candy Shop’ he wakes up sitting in his car in a drive through collecting his takeaway, he was daydreaming which shows he doesn’t actually have the life that is portrayed in the video. So even though you and I may believe all hip hop artists are the same but in reality they aren’t and that videos over exaggerate what a hip hop stars life is like.

Tuesday, 17 September 2013

New Photoshop skills
 
 
 
1) How to insert an image- Click on the FILE menu.Then select OPEN . It will display a dialogue box in that click BROWSE to search for u r image .After selecting it click OK .thae selected image will be added to your PHOTOSHOP continue opening many files.
 
 
2)
Select the Eraser tool
Set the background color you want to apply if you are erasing in the background or a layer with locked transparency.
In the options bar, choose a Mode setting. Brush and Pencil set the eraser to act like those tools. Block is a hard-edged, fixed-sized square with no options for changing the opacity or flow.
For Brush and Pencil modes, choose a brush preset, and set Opacity and Flow in the options bar
An opacity of 100% erases pixels completely. A lower opacity erases pixels partially. See Paint tool options.
To erase to a saved state or snapshot of the image, click the left column of the state or snapshot in the History panel, and then select Erase To History in the options bar.
Drag through the area you want to erase.